Arctic Army goes fur free with new AW23 Collection

Oct 10

Introducing Arctic Army’s new winter collection; inspired by UFOs and new dimensions, the campaign aims to abduct the attention and transport the wearer out of this galaxy to experience otherworldly comfort.

Known for its over-the-top outerwear silhouettes and exaggerated trims, the brand’s best-selling and iconic ‘Puffer’ jacket takes centre stage once again for Autumn Winter 2023. With an improved fit and removable faux fur hood trim, the jacket is water resistant with a high-shine feather-light nylon finish and filled with a down filling ensuring comfort in the coldest of temperatures. The collection also features new styles such as the ‘Long Puffer’ as part of the womenswear collection, available in a variety of colourways including new seasonal colour taupe. Longline and shaped at the waist, this style is a perfect winter staple.

For the first time in Arctic Army's history, the brand are now proudly fur free, ceasing their long-standing production with real fur. The AW23 collection debuts a luxury faux-fur that has a natural appearance and finish and the same oversized aesthetic, endeavouring to continue to provide consumers with the extravagance they’ve come to expect from the brand.